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AI Insights · Timothy · July 2023

Top 5 Fitness and Weight Loss Programs Apps on iOS in Portugal: Q2 2023

In Q2 2023, Strava, BetterMe, MyFitnessPal, Zwift, and Wikiloc demonstrated notable performance metrics in Portugal's iOS market, with varying trends in downloads, revenue, and active users.

Top 5 Fitness and Weight Loss Programs Apps on iOS in Portugal: Q2 2023

In Q2 2023, the top five fitness and weight loss programs on the iOS platform in Portugal showed diverse performance trends. Here's a closer look at the metrics for Strava: Run, Bike, Hike, BetterMe: Health Coaching, MyFitnessPal: Calorie Counter, Zwift: Ride and Run, and Wikiloc Outdoor Navigation GPS.

Strava: Run, Bike, Hike experienced a steady increase in weekly revenue, peaking at approximately $2.5K in late March and closing the quarter with around $2.2K in the final week of June. Weekly downloads fluctuated, reaching a high of 946 in late March, then stabilizing around 856 by the end of the quarter. Active users remained relatively consistent, with a slight peak at 20.6K in early June.

BetterMe: Health Coaching showed a consistent revenue stream, with a noticeable increase to $1.4K in mid-June. Weekly downloads saw a notable peak at 1.4K in mid-April, while active users fluctuated, peaking at around 4.2K in late March and ending the quarter at 3.6K.

MyFitnessPal: Calorie Counter had a strong performance in terms of revenue, with a peak of $1.6K in the last week of June. Downloads were relatively stable, with a slight increase to 977 in the final week of the quarter. Active users consistently hovered around the 40K mark, peaking at 44K in early May.

Zwift: Ride and Run maintained steady revenue throughout the quarter, peaking at $1.4K in late June. Downloads were minimal, with the highest being 50 in early May. Active users remained stable, averaging around 350 users weekly.

Finally, Wikiloc Outdoor Navigation GPS saw a gradual increase in revenue, peaking at $1.2K in mid-June. Downloads fluctuated, with a high of 636 in late April. Active users peaked at 1.6K in early May but saw a decline towards the end of the quarter, closing at 1.2K.

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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2023